Promoting the city through distinctive merchandise not only evokes appreciation but also establishes a strong city brand. Utilizing iconic landmarks is a common practice in city branding.
Under the urban city theme, we’ve fashioned a collage featuring Jakarta’s most renowned features: the MRT, Trans Jakarta, the historic Museum of Jakarta, the towering National Monument, the statue of the esteemed General Sudirman, and the welcoming ‘Selamat Datang’ statue.
Crafted from acrylic and employing techniques such as engraving and colored printing, this merchandise presents a modern representation of Jakarta.
Client
Jakarta Capital City Government
Year
2021
Role
Designer
victoriadeejay.com 